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连锁超市物流管理存在的问题及对策
广东白云学院
毕业设计(论文)
题 目:文博文具连锁超市
物流管理存在的问题及对策
文博文具连锁超市物流管理存在的问题及对策
摘要
在我国,连锁超市已经逐步取代传统百业,成为现代商业的主流业态目前制约连锁超市业发展的主要因素。实施物流管理的目的就是要在尽可能最低的总成本条件下实现既定的客户服务水平,即寻求服务优势和成本优势的一种动态平衡,并由此企业优势。最大限度地降低企业的物流成本是企业在激烈的市场竞争中实施成本战略的保证。物流管理的现状EXISTENTED IN THE LOGISTICS MANAGEMENT OF SHAOGUAN WENBO STATIONERY CHAIN SUPERMARKET AND ITS COUNTERMEASURES
ABSTRACT
In China, Chain Supermarket has gradually replaced the traditional store and becomes the mainstream style of the modern business. But the inefficient logistics management is the main factors that restrict the development of the Chain supermarket. The purpose of bringing logistics management into effect is to fulfill the established customer service level under the condition of lowest total cost that is to search a dynamic balance between service advantage and cost advantage, and there out create the unique competitive advantage of the enterprise in the competition. And cutting down the logistics cost maximum is the basal guarantee for the enterprise to bring the cost advantage leadership strategic into effect in the keen marketing competition. This article take The Existences in the Logistics Management of WenBo Stationery Chain Supermarket of Shaoguan City and its Countermeasures as start, researching the logistics operation issues existences in the company, that is, the reasons of the Inefficient logistics management, and bring forward some suggestion for improvement by using Modern Logistics Management Theory so as to optimize the enterprise logistics processes flow and improve the efficiency of logistics operations.
In this paper, stationery cultural analysis of Shaoguan City supermarket chains start with the status of logistics management to the specific analysis of the business operation of the logistics system in the course of business problems, that is, the lower the efficiency of logistics management reasons, and the use of modern logistics management theory of the enterprise make recommendations for improvement, w
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