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Risk Analysis, Vol. 8, No. 2, 1988
The Social Amplification of Risk A Conceptual Framework
Roger E. Kasperson, Ortwin Renn, Paul Slovic,2 Halina S. Brown, Jacque Emel,
Robert Goble, Jeanne X. Kasperson,~~and Samuel Ratick
Received October 8,1987; revised Junuuty 8,I988
One of the most perplexing problems in risk analysis is why some relatively minor risks or
risk events, as assessed by technical experts, often elicit strong public concerns and result in
substantial impacts upon society and economy. This article sets forth a conceptual framework
that seeks to link systematically the technical assessment of risk with psychological, sociologi-
cal, and cultural perspectives of risk perception and risk-related behavior. The main thesis is
that hazards interact with psychological, social, institutional, and cultural processes in ways
that may amplify or attenuate public responses to the risk or risk event. A structural
description of the social amplification of risk is now possible. Amplification occurs at two
stages: in the transfer of information about the risk, and in the response mechanisms of
society. Signals about risk are processed by individual and social amplification stations,
including the scientist who communicates the risk assessment, the news media, cultural
groups, interpersonal networks, and others. Key steps of amplifications can be identified a
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