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World Action on Salt Health 366 members from 80 countries worldwide Worldwide Highlight foods high in salt Implement salt reduction Clear labeling system (traffic light) Individual countries Facilitate expert groups similar to CASH Convince government and health dept. ensure action by food industry Public health campaign to ? salt consumption Target: ? Salt intake worldwide to 5g/d (WHO) Example sodium content around the world USA Canada UK Australia McDonalds ‘Big Mac’ (Sodium (mg) per portion) 1,040 1,020 840 960 Subway ‘Italian BMT Sub’ (Sodium (mg) per portion) 1,770 1,670 1,700 1,470 KFC ‘Fillet Burger’ (Sodium (mg) per portion) 1,230 1,250 1,200 1,265 Kellogg’s ‘Rice Krispies’ (Sodium (mg) /100g) 667 821 650 720 Source: Product websites 2009 WHO and EU Actions WHO set up a Salt Action Network (SAN) To implement the EU framework for National Salt Initiatives The goal → ↓ salt intake less than 5 g/day Initial activity - 12 food categories, e.g. bread, ready meals, breakfast cereals 24 countries now pledged to make a 16% salt reduction over 4 yrs WHO Europe. /eprise/main/WHO/Progs/NUT/ActionPlan1 Examples of actions in other countries Australia AWASH’s Public Health campaign starting to show results Bangladesh National reduction supported by the National Heart Foundation Bulgaria Monitoring and evaluating programme for salt reduction initiatives Canada The Canadian Stroke Network has a full scale public health campaign Croatia CRASH: full national awareness campaign Kenya Forming a Kenyan arm on WASH following a successful campaign Malta Launched a salt reduction initiative USA Have had strong recommendations since 1980s, with no results Salt Institute opposed any action (similar to Tobacco Manufactures Association) FDA Petition for salt as ‘Generally recognised as safe’ to an ‘additive’ has so far proved ineffective World Salt Awareness Week 2009 Participating co
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