chapter 1 运作管理 第一章.pptVIP

1 PowerPoint presentation to accompany Heizer and Render Operations Management, 10e Principles of Operations Management, 8e PowerPoint slides by Jeff Heyl Outline Global Company Profile: Hard Rock Cafe Outline - Continued Outline - Continued The Productivity Challenge Productivity Measurement Productivity Variables Productivity and the Service Sector Ethics and Social Responsibility Learning Objectives Learning Objectives The Hard Rock Cafe What Is Operations Management? Production is the creation of goods and services Organizing to Produce Goods and Services Essential functions: Marketing – generates demand Production/operations – creates the product Finance/accounting – tracks how well the organization is doing, pays bills, collects the money Organizational Charts Organizational Charts Organizational Charts Why Study OM? OM is one of three major functions of any organization, we want to study how people organize themselves for productive enterprise Options for Increasing Contribution What Operations Managers Do Planning Organizing Staffing Leading Controlling Ten Critical Decisions The Critical Decisions Design of goods and services What good or service should we offer? How should we design these products and services? Managing quality How do we define quality? Who is responsible for quality? The Critical Decisions Process and capacity design What process and what capacity will these products require? What equipment and technology is necessary for these processes? Location strategy Where should we put the facility? On what criteria should we base the location decision? The Critical Decisions Layout strategy How should we arrange the facility? How large must the facility be to meet our plan? Human resources and job design How do we provide a reasonable work environment? How much can we expect our employees to produce? The Critical Decisions Supply-chain management Should we make or buy this component? Who should be our suppliers and how can we integrate them