如何使产品走向国际化.doc

How to make the products going global ???? ?Under the new situation to make Chinas products go international, there are still technical standards, backward, and the core competitiveness is not strong, lack of management experience and international challenges of the shortage of talent. Must be implemented to promote sound and fast economic development in the Innovation of foreign investment and cooperation and support enterprises in R D, production, marketing and other areas of international operations, and accelerate the development of Chinas multinational companies and international renowned enterprises Strategy and direction.  Firstly, under the new situation of Chinas products in the international significance of the development.  As China joins the WTO, the end of the transition period, China to further deepen the degree of openness. The face of inroads into many of the world famous products, the acquisition crazy storm hit, the domestic market, increasing internationalization of the new situation in the face of competition as the core product-a new era of our national product, should size up the situation, fully aware of the international the urgency and necessity. Therefore, re-examine the road of Chinas products in the international development opportunities and challenges in a timely manner and take effective coping strategies, with an extremely important strategic significance.  1.Products in the international relations of the national economic security. In general, a country or regions economy developed, or an enterprises economic strength, the more intense and the higher the product market position, product awareness, the establishment of investment products and product accumulation of assets will be improved accordingly. The United States, Germany, Japan and other economically developed countries, there are a number of well-known product in the world, which become their strong economic pillar, but also a symbol of their economic strength.