国际商务-查尔斯W.L.希尔-第七版-原版官方教学课件Chap013.pptVIP

The Incidence Of Countertrade 5. Switch trading refers to the use of a specialized third-party trading house in a countertrade arrangement When a firm enters a counterpurchase or offset agreement with a country, it often ends up with what are called counterpurchase credits, which can be used to purchase goods from that country Switch trading occurs when a third-party trading house buys the firm’s counterpurchase credits and sells them to another firm that can better use them Classroom Performance System Which type of countertrade arrangement involves the use of a specialized third-party trading house? a) a buyback b) an offset c) a counterpurchase d) switch trading The Pros And Cons Of Countertrade Countertrade is attractive because it gives a firm a way to finance an export deal when other means are not available If a firm is unwilling to enter a countertrade agreement, it may lose an export opportunity to a competitor that is willing to make a countertrade agreement In some cases, a countertrade arrangement may be required by the government of a country to which a firm is exporting goods or services The Pros And Cons Of Countertrade Countertrade is unattractive because it may involve the exchange of unusable or poor-quality goods that the firm cannot dispose of profitably It requires the firm to establish an in-house trading department to handle countertrade deals Countertrade is most attractive to large, diverse multinational enterprises that can use their worldwide network of contacts to dispose of goods acquired in countertrade deals Classroom Performance System Countertrade is attractive for all of the following reasons except a) It may involve the exchange of unusable or poor-quality goods that the firm cannot dispose of profitably b) It can give a firm a way to finance an export deal when other means are not available c) It can be a strategic marketing weapon d) It can give a firm an advantage over firms that are unwilling to engage in count