Unit 1-Unit4 实用英语第三版答案PPT.ppt

第一单元;Unit | One;;Contents;Section Ⅰ Talking Face to Face; Chair: Ladies and gentlemen, I’m very glad to have Mr. Wang, our Chief Engineer, join in our discussion. Mr. Wang, what would you like to tell the Board of Directors (董事会) about the present situations we are facing? Mr. Wang: Generally speaking, we are progressing smoothly along the new line of digital TV sets. A: Is it possible for us to apply for a patent for our new model soon? Mr. Wang: I think so. We’ve got all the necessary drawings ready now, but we are still testing the product. B: Have you done any marketing research? What findings have you got from the research? Mr. Wang: The marketing survey shows that the customers seem very interested in this new model. I have the impression that there will be a good market for it in the years to come. B: I see. What do you think of the R D (Research and Development) (研发) team of the company? Mr. Wang: They are very efficient.;Miss Gao: What should we do now to speed up the marketing procedure of our digital TV sets? George: A lot should be done at present. First, we should make some estimates on packaging. Many products sell better simply because of their attractive-looking package. Miss Gao: That’s true. We’ll start doing this as soon as possible. What else should be done? George: Next, I find that a good advertisement always contributes to the success of a product. Therefore we should run a good advertising campaign immediately. Miss Gao: What a great idea! We’ll have this done in no time. George: If we are lucky, we’ll beat our competitors within a year or two. Miss Gao: But their products won’t be staying on the shelves of supermarkets for nothing. We have no r