MSc Strategic Marketing市场策略.pdfVIP

Programme Specification (Master’s Level) MSc Strategic Marketing This document provides a definitive record of the main features of the programme and the learning outcomes that a typical student may reasonably be expected to achieve and demonstrate if s/he takes full advantage of the learning opportunities provided. This programme specification is intended as a reference point for prospective students, current students, external examiners and academic and support staff involved in delivering the programme and enabling student development and achievement. Programme Information Programme Title Strategic Marketing Award(s) MSc Programme Code N501T Awarding Institution Imperial College London Teaching Institution Imperial College London Faculty Imperial College Business School Department Imperial College Business School Mode and Period of Study 1 calendar year full-time (12 months) Cohort Entry Points Annually in October Relevant QAA Benchmark Statement(s) and/or Master’s Degrees in Business and Management other external reference points Total Credits ECTS: 90 CATS: 180 FHEQ Level Level 7 EHEA Level 2nd cycle External Accreditor(s)