英语培训(完成)-en.docVIP

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英语培训(完成)-en

Research Report on Market Opportunities of China English Training 1) Government policy to English Training Regarding English training, presently there are no clear laws or policies on the particular regulation in China; however, the Ministry of Education has already promulgated new policies on College English Test band 4 and 6. At the beginning of 2005, the Ministry of Education announced Reform Scheme of National College English Band 4 and Band 6 (Trial) which noticeably regulates the CET 4, CET 6 as well as student possibility of graduation. It indicates that the results of CET4 and CET6 will never be the basis of graduation evaluation. CET4 and CET6 was ever the principal determination of graduation for most of students, as a result, it was forming a giant industry relating to examination training. Every year more than 10,000,000 examinees makes tutorship and training market of CET4 and CET6 become a gold mine. According to statistics, about more than 300,000 students attend train course of CET4 and CET6 every year. If training expenses of student calculate for RMB500 yuan according to each, English training market reaches RMB150 million yuan. Suppose that more than 10 million each of examinees buy the teaching material at RMB50 yuan every year, the market of teaching material is at least RMB500 million yuan. Undoubtedly, the issue of the new policy will make the demand on this market drop. 2) Development status of English Training Current Chinese English training market shows the following main characteristics: First, stressing on dealing with examinations, but neglecting real techniques. Present trainings provided by domestic English training market primarily are to deal with examinations, but attach not much importance on vocational English. Different from traditional English training, vocational English training not only aims to command language but also aims to closely combine with the personal professional diathesis and techniques along with working cont

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