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外贸函电英文课件unit 2教学幻灯片.ppt
International Business English Correspondence;The sequence of international trade;How to seek new customers;How to seek new customers;How to seek new customers;Outline of E.B.R. letters: ( P1.1 )
a. source
b. intention
c. business scope
d. financial position integrity
e. expectation for future cooperation
Reply to E.B.R. letters:
a. thanks
b. intention
c. request
d. expectation;outgoing ← go out: outgoing letter 发函,去函
incoming ← come in: incoming letter 来函
enjoy an excellent reputation; enjoy great popularity
establish ( enter into ) business relationship with you
for your reference; for your consideration; for your file
upon receipt of: as soon as we receive…
specialize in; be specialized in
on one’s part;Dear Sirs:
We have obtained your name and address from Simpson Co. Ltd., London, England. As you are in the line of cotton piece goods, we are writing to enquire whether you are willing to enter into business relations with us.
We are a state-owned corporation specializing in the export of the above items. To give you a general idea of our products we enclose a brochure and a sample-cutting booklet. We shall send you quotations once we get your specific enquiry.
We look forward to hearing from you soon.
Yours faithfully,
China National Import Export Corp.;Dear Sirs:
Thank you for your letter of 4 January concerning establishing business relations with us. You will be pleased to know that your desire meets with ours.?
We have been importers of cotton piece goods for many years. Now we are interested in extending our range and would appreciate you quotations. We are particularly interested in your printed and dyed cotton piece goods.?
If your prices are favorable, we would expect to do a substantial volume of business with you.?
We look forward to your early reply.
Yours faithfully
B. Wallace . Co.;敬启者:
承蒙贵国驻伦敦大使馆商务参赞处介绍,使我方获得贵公司的姓名和地址,兹写信想与贵公司建立贸易关系。
本公司与本地区主要轻工产品经销商联系甚密,我方相信,若贵方的报价有竞争力的话,我方可以销售大量中国商品。
有关我方资信情况,请向伦敦英国银行查询。
请告知贵
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