地理标志产品保护开发过程中的政府行为研究——以广西横县茉莉花茶为例-行政管理专业论文.docx

II II 标志产品开发的出路在于产业集群化，增强市场竞争力，政府在产业集群化过程中大有作 为；六是政府要加强市场监管，保证产品质量符合标准，实施地理标志产品品牌发展战略， 以利于增加消费者认同，扩大市场占有率。 总之，在地理标志产品保护开发中，政府需要明确自己的角色，履行好政府的职能， 与时俱进，在保护好地理标志产品的同时，促进地理标志产品产业集群发展，从而实现利 用地理标志发展地方经济和增进人民福利的目的。 关键词：地理标志； 地理标志产品； 政府行为；市场；产业集群 III III ABSTRACT Product of geographical indications has unique geographical features, the credibility of the quality, economic value, cultural charm and social benefits, and Hengxian Jasmine Tea in Guangxi is such a brilliant in leaving a sweet fragrance, Fu onto the earth. Hengxian Jasmine Tea in domestic and foreign similar products sales market share have topped the list, which was full of the sweat of the flower grower, the pioneering enterprises, government support and the wisdom of experts. However, development and protection of geographical indications is still faced with various problems, such as variety update, funded enterprise innovation and government improvement, and these problems with the government behavior has a different degree of contact, therefore, the need for the government to further study. Based on the government - market analysis framework, on the one hand, to research the government behavior, embodies the important function of the government in the market in the process of development; on the other hand, the phenomena and problems reflected in the market are summarized, through market phenomena and problems reflect a lack of government behavior, and the reasons of the government behavior problems. To analyze, and by summarizing the experience of foreign government protection of geographical indications products, put forward countermeasures and suggestions to optimize the government behavior. The first part is introduction. This part mainly elaborates the research background, purpose, significance and research status and so on The second part is the related concepts and theoretical basis of geographical indications. This part first explains the two key concepts: geographical indications and government be