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solutions. However, description length has no significant influence on most contests
except the ideation-based contests. At the same time, the influences of award structure
are examined and the results illustrate that the structure of multi-awards is better than
the winner-takes-all type for online innovation contests. The results about award
structure are different from most studies on traditional contests, in which winner-takes-
all structure is the best mechanism for award design.
Keywords: online innovation contest, contest performance, award design, project
dimension, description length, contest duration
III
ACKNOWLEDGEMENTS
Time Flies! In the blink of an eye, I have been in HITSGS for two and a half
years. I still clearly remember my curiousness when I came into this school for the first
time. At that time, I was sure that it would be a great journey in the following two years.
Now reviewing my life over the past two years, I gained a lot. It is really a happy and
memorable period in my life. I must express my gratitude to those persons who help my
growth and accompany me.
Firstly, I want to express my sincere thanks to my supervisor, Prof. Lu Qiang.
Prof. Lu is an excellent scholar who is erudite and informed and masters the culture of
China as well as the West. He has given me lots of guidance since I stepped into school.
Not only does he help me broaden my horizon in study, he also provides us much
opportunity to contact with those who are either famous entrepreneurs or scholars.
Besides, he always encourages us to foster inner peace and to be a person of integrity.
I also want to give my thanks to Prof. Ge Jiaoju. She gives me lots of
suggestions in my research. I cannot finish my res
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