中国企业海外并购中的文化整合研究.docxVIP

中国企业海外并购中的文化整合研究 I 摘要 中国加入WTO以来，国内企业加快了国际化的步伐。海外并购因其可以使企业绕开贸易壁垒，快速获得企业发展所需资源的优势成为了全球国际直接投资的首选。近年来，中国企业在海外并购的规模和数额上都屡创新高，但其绩效却不容乐观，文化像一股无形的力量，对并购整合的效果产生着潜移默化的影响。本论文以中国企业海外并购的文化整合行为为研究对象，探讨促进中国企业海外并购文化整合的对策。本文首先归纳了海外并购、文化整合的概念及文化整合在并购行为中的重要性，进而在对国内外企业并购整合实践分析的基础上提出了促进我国企业海外并购的对策。 关键词 中国企业 海外并购 文化整合 II Abstract Abstract Since Chinas accession to the WTO, the domestic enterprises accelerated the paces of internationalization. Overseas mergers and acquisitions because it can make the enterprise to bypass trade barriers, rapid access to enterprise development required resources become the international direct investment is preferred. In recent years, Chinese enterprises overseas mergers and acquisitions at the scale and amount innovates repeatedly tall, but its performance is not optimistic, culture is like an invisible force, on MA integration effect having influence character by environment effects. In this paper, Chinese enterprises overseas mergers and acquisitions in the cultural integration of behavior as the research object, discuss how to promote Chinese enterprises overseas mergers and acquisitions cultural conformity strategy. This paper first summarizes the overseas merger and acquisition, cultural integration cultural integration in mergers and acquisitions and the concept of the importance, and in the domestic and foreign enterprise merger integration practice on the basis of the analysis put forward to promote the countermeasure of Chinese enterprises overseas mergers and acquisitions. Keywords Chinese Enterprises Overseas mergers and acquisitions Cultural integration Ⅱ 目 录 目 录 第 1 章 绪 论 ............................................................. 1 1.1 研究背景与意义 ........................................................................................................ 1 1.1.1 研究背景 ........................................................................................................ 1 1.1.2 研究意义 ...............................................................