基于O2O模式网上汽车销售系统设计与实现-计算机技术专业论文.docxVIP

万方数据 万方数据 The The design and implementation of online auto sales system based on 020 model Author：Wang Jing Major：Computer technology Supervisor：Yang Xuequan Abstract E-commerce or E—business in a broader sense has，over the past decades，evolved from B2B into B2C with the increasing number of Intemet subscribers as well as the formation and maturation of Intemet consumer behavior and culture，the ultimate 020 is an inevitable result of a booming Internet industry．To apply 020 to automobile sales enables sellers to grasp information flow and exploit high—volume high—velocity data，AKA big data，to know as a knowledge clients’detailed requirements and consuming intentions which efficiently balance demand and supply to avoid any effort made in vain． In this paper the author makes a penetrating analysis of consumers’demand for online automobile sales and a deep research on the features of 020 and the future of 020 automobile sales network，as well as a thorough comparison of automobile online sales systems both home and abroad which determines the direction of research for this paper．In the process of research，by taking into consideration the demand of consumers in China for online automobile sales we have been able to build the frame of a system platform of which the functional modules are in place，to design and accomplish an automobile online sales system based on 020．In the process of developing the system we have taken into account actual needs of automobile manufacturers，dealerships and internet consumers and have been able to create foreground functional modules for user login，automobile browsing，online booking，order confirmation，appointment for test—drive and background modules for membership management，order management，new model release etc．The system is built on B／S structure and is powered by Web，JSP and SQL server database technology and meets all system requirements on module coding and testing in accordance with all required functions．The System has been proved