基于可拓学和改进型BSC的中国电信公司绩效评价体系研究-企业管理专业论文.docxVIP

I I 摘 要 中国电信公司作为电信行业的主力军之一，对我国经济的迅速发展起着关键示范和引 领作用。随着 3G 新兴行业的快速发展，中国电信公司在其竞争环境应对机制上也充满着机 遇和挑战。其竞争力的提高不仅有利于自身市场经济地位的提升，同时在一定程度上也影 响着整个国家经济的发展趋势。一个完善的绩效评价考核体系则会促进中国电信公司动态 的良性发展，而新的战略背景下，原有的中国电信公司绩效评价体系或多或少的已经不能 完全适应这一特征，因此需要对其绩效评价体系进行优化改进，以使其更好反映电信公司 真实全面的绩效情况。 本文首先一方面结合相关理论文献资料对中国电信公司的绩效评价情况进行归纳阐 述，另一方面综合分析现有的平衡计分卡体系实际运用中所存在的不足之处，表明了本文 研究的意义和重要性。同时根据这些缺陷对原有平衡计分卡体系进行优化改进，从财务、 客户、内部、公共利益、联系协作以及学习成长六个维度来重新构建中国电信公司的绩效 评价体系，突出相对于原有评价体系的优势之处， 其次，本文通过构建改进型平衡计分卡体系，找出影响中国电信公司绩效的主要因素， 并找出关键评价指标。同时采用可拓学的基本原理，改进了传统评价方法的不足，另外对 可拓模型关联度函数的补充和优化，实现了对电信公司绩效的动态评估。 最后，通过中国电信 HZ 电信分公司的具体案例，根据可拓学原理和改进型平衡计分卡 体系来说明其绩效状况，并证明和检验模型的合理性和有用性。 关键词：改进型平衡计分卡；可拓学；中国电信公司；绩效评价 II II Abstract China Telecom as one of the main force of the telecommunications industry, plays an important exemplary and leading role to the rapid developing economy of China. Along with the rapid development of 3G industry, there are full of opportunities and challenges in the mechanism of strategic and environment in China Telecom. The improvement of its competitiveness is not only conducive to promote their own market economy status, but also affects the development tendency of the entire national economy to a certain extent. A perfect performance evaluation system will promote the benign development of the trends of telecom , But under the new strategic background, the intrinsic company performance evaluation system has not fully adapted to the characteristics more or less, Therefore the performance evaluation system needs to be improved, so as to better reflect the real performance of telecom comprehensive. This paper,on the one hand, first combined with the theory of literature stated and summarized the performance evaluation of China Telecom Corp, on the other hand, analysis the existent shortages of the existing balanced score card system in the practical application comprehensively, shows the importance and meaning of this research. At the same time, According to these defects, the original system of balanced score c