重庆大学新闻学院新闻采访与写作英文课件 Chapter13.pptVIP

Chapter 13 Editing and Headline Writing 1. Fundamental Principles of Journalism Accuracy Publication’s most valuable resource. No substitute exists for accuracy. Editor’s state of mind. The New York Times built during the “yellow journalism” era. While other papers, especially in New York, were trying to outdo one another in their sensationalism and outrageousness, the Times remained a calm, thoughtful voice that readers found they could count on. Checking Facts Names and Titles (names proper spelled and titles conform to AP style) Numbers (percentage add up to 100 and all other numbers add up correctly) Places (place description and place names) The Story’s Inner Logic (all facts have a logical relationship) Brevity Get to the point Watch for redundancies and repetitions Get out unnecessary words( really, very, actually, etc.) Clarity Keep it simple Avoid jargon( “viable alternative” “optimum care” “personnel costs”) Be specific ( “The City Council Tuesday approved funds for purchasing the new computer system for the finance department” ) Check the time sequence Use transitions 2. Editing Procedure Quotations and Attribution .Use the exact words of the speaker .Use direct quotations sparingly .Use direct quotations to supplement and clarify the information presented in the indirect quotes. 3. Headline Writing 3.1. Principles of Headline Writing Specificity Examples: Sex and drugs cause for combined efforts Governor waits to announce plan Chances for budget passage good Word Precision Example: Lovers’ quarrel named cause of murder-suicide 3.2. Guidelines Based on main idea Don’t use unrelated facts in a headline. Avoid repetition Avoid ambiguity, insinuation, and double meanings. If a story qualifies a statement, the headline should also. Use present-tense for past or present events. Use the infinitive form for the future tense.( to go, to run, etc.) Omit to be verbs. Use alliteration carefully Avoid articles a, an, and the. (New poli