商务英语理论与实务 教学课件 ppt 作者 蒋景东situation 1Task 2.pptVIP

Situation 1 Introductory Remarks Task 2 Business Ethics Task 2 Business Ethics ?Objectives Grasp some contents and functions about business ethics. Task 2 Business Ethics I Pre-reading 1. Do companies need to do anything special to discourage employees from breaking the rules?2. Can you think of any well-known example where the basic code of ethics was violated?3. What do you think should happen to someone who doesn’t follow the recognized business ethics? 4. How to understand the discourse ethics? 5. What are the obvious characteristics about the participants of conversations on moral issues? Task 2 Business Ethics II Case study of the task Lessons from the Enron Scandal The Enron scandal is the most significant corporate collapse in the United States since the failure of many savings and loan banks during the 1980s. This scandal demonstrates the need for significant reforms in accounting and corporate governance in the United States, as well as for a close look at the ethical quality of the culture of business generally and of business corporations in the United States.Questions: 1. The Enron scandal is the most significant corporate collapse in the United States, why ? 2. What is the most important ethics lessons that you can get from it ? 3. How to understand ethical quality of the culture of business generally and of business corporations in the United States? Task 2 Business Ethics III Text Business Ethics Business Ethics .Webster’s New World Dictionary defines as “the study of standards of conduct and moral judgment.” Others define it as the study of human actions in respect to being right and wrong. But ethics is not simply a descriptive study of what we habitually accept: it is an attempt to discover what ought to be. Thus , ethics forms a critique both of the ultimate values and goods we seek, and the means we use in trying to achieve them. Therefore, a specification of responsibility for deciding and doin