美国的饮食文化---以麦当劳为例.docVIP

　　 American fast food culture ----Take McDonalds as an example （ 美国的饮食文化---以麦当劳为例） The United States is a land of immigrants mainly from Europe and Africa after the discovery of the new world, in dealing with the issue of reunification and constitutional politics, economy and science and technology had been rapidly developed. At that time, due to the U.S. economic recovery after world war ii, American industrial civilization and the pace of global expansion accelerated. In the era, people were too busy to travel and create wealth. With the faster and faster pace of life and lifestyle changes, they need to eat more and more simply and quickly, advocating speed and efficiency, and all these promoted the development of the catering industry. （译文：美国是一个发现新大陆后欧非为主的移民国家，在解决了南北统一和宪法政治问题以后，经济和和科技得到了迅速的发展。当时，由于二战后美国经济复苏，美国工业文明和全球扩张步伐加快。那个时代，人们忙于创造财富而奔波，生活节奏越来越快，生活方式发生改变，对吃的要求越来越简单快速，崇尚速度和效率，从而推动了餐饮业的发展。 In order to adapt to the accelerating rhythm of life and the changes of diet concept and demand, a new fast food was promoted and occupied the catering market rapidly, and McDonalds was believed to lead to the fast food’s vigorous development . （为适应生活节奏的加快以及人们饮食观念与需求的改变，一种新的快餐模式迅速推广并占领餐饮市场，当初真正带动快餐业蓬勃发展的还是公认的麦当劳。） In 1955, a man named Raymond Kroc entered a partnership with two bro thers named McDonald. They opened a popular restaurant in California which sold food that was easy to prepare and serve quickly. Hamburgers, French fries and cold drinks were the main food there. Kroc opened similar eating places under the same name, McDonalds, and they were an instant success. He later took over the company, and today it is one of the most famous and successful fast-food restaurants in America and the world. McDonald’s today serves 38 million customers each day, 20 million of them in the USA. It’s about 23,000 restaurants in more than 100 countries around the word. It’s one of the world’s great entrepreneurial organizations, with most res