广东省服务企业国际竞争力提升策略研究.docxVIP

PAGE PAGE II 广东省服务企业国际竞争力提升策略研究 内 容 摘 要 在进入现如今21世纪的新型经济时代，全球的经济增长速度已经有所减缓，而且服务业在加速向发展中国家转移发展起来。每个国家以及其各地区经济的快速发展，都是由于服务业贸易的的增长推动经济的发展，因此服务业将会是我们广东省发展经济的主要动力之一。这无形中也就给广东省服务企业发展提供了大好机会，加上广东省本来在全国中占领的经济优势和区位优势助力，服务业发展呈现稳中向上的态势。但是与国内其他几个发达的省市相比，仍然存在不足之处，还有大力追赶和提升的必要，因此研究本文有意义。 本文以衡量广东省服务企业国际竞争力作为出发点,列举了一系列进出口贸易数据，更好地看出广东省服务业的贸易水平。并与我国其他省市的服务企业实力作比较,发现广东省服务企业发展的优势和不足，再者根据广东省服务企业的发展现状，找出制约我省服务企业国际竞争力的因素，从而进行有针对性的对策分析。 关键词：服务业；国际竞争力；提升策略；广东省  The Research on Improving International Competitive Tactic of Service Enterprises In Guangdong Province Abstract The global economic growth rate has decelerated in the 21st century, and the service industry has begun to bloom in developing countries. The rapid economic development of each country and its regions is arguably driven by the advancement and prosperity of service trade and therefore, service industry will also be one of the main driving forces for the economic development of Guangdong Province. Moreover, with the economic and geographical advantages that Guangdong Province enjoys within in the country, service industry thus becomes a great opportunity for motivating economic development in this reason. Nonetheless，compared with the?developed provinces and cities,it’s necessary for Guangdong to vigorously catch up and improve because of the deficiency of Guangdong,which makes this thesis meaningful.According to the development of service industries in Guangdong,this thesis is based on the international competitiveness of service industries in Guangdong,and compared with the development of service industries in other developed provinces and cities,it tries to find out the reasons why the international competitiveness of service industries in Guangdong is retrained,and analyses how to fix it. Key words：Service industry; international competitiveness; promotion strategy; Guangdong Province 目 录 TOC \o 1-3 \h \u 内 容 摘 要 I Abstract II 第一章 绪 论 5 （一）研究的背景和意义 5 1.研究背景 5 2.研究意义 5 （二）国内外研究现状 6 1.国