豪生国际酒店 SM-MC-003附属品印刷申请P2.docxVIP

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豪生国际酒店 SM-MC-003附属品印刷申请P2.docx

Standard Operating Procedures-Sales Marketing Subject :Collateral Printing Requisition Effective Date : July 1, 2011 :附属品印刷申请 : 2011年7月1日 Policy No : SM-MC-003 Issued by : DOSM : 市场销售总监 Page : 1 of 2 Approved by : General Manager : 第一页 : 总经理 Distribution : Executive Committee All Associates : 高级行政委员会 全体员工 Objective To create a clear path of compulsory regulations to follow in order to get prints. 创造一条必要的条例可以被清楚的遵循的道路使印刷品可以顺利完成ņ Policy Statement To ensure all printed is at the highest quality standard in order to maintain integrity of the brand. The various Howard Johnson logos and graphic standards should be properly used and respected according to the graphics standards manual. Printing should be centralized and realized by the most qualified persons. 保证所有的印刷品的最高品质维持品牌尊严ņ不同的豪生标志和图形标准应该根据图像标准守则被正确的使用 和尊重ņ印刷品应该集中起来由最有资格的人进行审核ņ Procedures 程序: 1. Art Job Request 美术工作申请 An Art Job Request should be properly fulfilled and signed by Department Head concerned, Marketing Communication Officer and Marketing Communication Manager to execute production of any printed material. 正确的填写美术工作申请单以后得到相关部门主管签字,然后市场传媒助理和市场传媒经理会执行印刷品 的制作ņ 2. Draft Approval or Rejection 草稿的批复 Once the Marketiong Communication department has completed a draft, they must submit it for approval to the Department Head concerned, and the Marketing Communication Manager who will check if the Draft is in accordance with Howard Johnson’s standards. It is the right of either the Department Head concerned or the Marketing Communication Manager to reject the draft if it does not fit their needs and /or the company’s standards. A final check must be done by the Director of Sales and the General Manager before going to print. 一旦市场传媒部完成了一件草稿,他们必须将其提交给相关部门总监,市场传媒经理会检查其是否与豪生集 团的 标准相符ņ相关部门总监或市场传媒经理有权利因为作品不符合要求或者不符合公司标准而否决它ņ 销售总监和总经理必须在设计交付印刷之前做最后的检查ņ Department Head 部门总监 General Manager 总经理 Date 日期 Date 日期 Standard Operating Procedures-Sales Marketing Subject :Collateral Printing Requisition Effective Date : July 1, 2

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