外贸询盘来往邮件怎么写课件.ppt

;2;三大炮;;;合理报价的重要性（空间的适度掌控） 价格高 报价单无突出,看似不专业 无针对性 报价策略 (肯定与否定,YES与NO的运用)（价格空间） ;;;举 例 2; 信任度 （TAOBAO） 专业度的体现有否 (PDF ） 市场周期 客户度假或在出差 本身有其它供应商，尝试寻找新供应商，时间积 累问题，需多了解 邮件表达模糊.需要简单，清晰，不要过多修饰;;一、询盘分析;案例1 (主攻目标明确专业型 );二. 询盘内容;三、询盘回复;*;*;新客户 邮件中找需求点 老客户 具体到谈判环节拟定标题 产品促销/新产品上市;客人回复;  这个时候，我们要如何应对;谈判价格;回复;针对性回复;例如： 询问产品的包装尺寸． 和其它同类产品之间的差异. 询问产品的对应认证. 产品的关键零部件要求. 加工过程中的应用工序. 一个不离谱的价格要求. ;案例2 客人索样品/求报价;首次回复;; ;总结;案例3 目标明确需培养型;Dear Pawel How are you! I am lilin from ABC lighting co.ltd. I am in charge of the export business in our company. Thank you very much for your mail via . I think you have read our introduction. We are professional manufacturer on decorative lamps. I am so glad to inform you that we have got CE certificate and we have successfully exported to UK, DK, Finland, Holland,etc to Europe. We got good reputation from our customers. And we passed the tests of RoHs on the accessories and plating. I attached our E catalogue and our CE certificate for your reading. I think you will know more about our factory and our products. Any question, please feel free to contact with me, I am ready here. You are warmly welcomed to visit our factory. ? Hope to establish good relationship with you! Best regards! …… ……;Dear lilin Thanks a lot for your support and kind explainations on crystal lamp. For the 1st order, I know it is very small. But lilin, I still have one question, are these lamps difficult to install? You know I did table lamps before. And it is very expensive for labor in Europe. Regards! Pawel;Dear Pawel I don’t think it is small order, but a important test between us. After this test, it will be changed. Pawel, for installation, no, it is not difficult at all. Attached is the drawing instruction which will be matched for every lamp. And I attached a Video to show you how to install, you will notice that we have done most of works, you just need to hang them up is ok. Trust on me. I would like to grow up together with you.