广告学教学资源(PPT、教师手册、习题、案例分析) sample_syllabus.docVIP

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广告学教学资源(PPT、教师手册、习题、案例分析) sample_syllabus.doc

SAMPLE COURSE SYLLABUS Course Description Essentials of Contemporary Advertising is a comprehensive journey through the multi-faceted advertising and media communications industry. The materials presented are “essential” in the development of a modern approach to the strategic planning process, w

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