MBA必修课《管理沟通》英文版课件chapter.pptVIP

* * Contents in brief Part I understanding the foundations of business communication Part II applying the three-step writing process Part III writing letters, memos, e-mail, and other brief messages Part IV preparing reports and oral presentations Part V writing employment messages and interviewing for jobs 第一页，共三十九页。 Part I understanding the foundations of business communication Chapter 1 achieving success through effective business communication Chapter 2 communicating in teams and mastering listening, nonverbal communication, and business etiquette skills Chapter 3 communicating interculturally 第二页，共三十九页。 Part II applying the three-step writing process Chapter 4 planning business message Chapter 5 writing business messages Chapter 6 completing business messages 第三页，共三十九页。 Part III writing letters, memos, e-mail, and other brief messages Chapter 7 writing routine messages Chapter 8 writing bad-news messages Chapter 9 writing persuasive message 第四页，共三十九页。 Part IV preparing reports and oral presentations Chapter 10 planning business reports and proposals Chapter 11 writing business reports and proposals Chapter 12 completing formal business reports and proposals Chapter 13 planning, writing, and completing oral presentations 第五页，共三十九页。 Part V writing employment messages and interviewing for jobs Chapter 14 writing resumes and application letters Chapter 15 interviewing for employment and following up 第六页，共三十九页。 Chapter 1 achieving success through effective business communication Learning objectives: (1) Explain what effective communication is and highlight five characteristics of effective business messages (2) Discuss three developments in the workplace that are intensifying the need to communicate effectively (3) Describe how organizations share information internally and externally (4) List eight ways the internet facilitates business communication (5) Define the six phases of the communication process (6) Identify and briefly discuss