高二英语提优01-外刊阅读材料之食品保鲜盒鼻祖特百惠面临破产.docxVIP

外刊拓展阅读自我积累学案 又一家老店坚持不住了？食品保鲜盒鼻祖特百惠面临破产 近日，美国家喻户晓的老字号家居用品品牌“特百惠”表示，如果短期内筹集不到资金，公司将面临破产。上世纪40年代，特百惠发明了带密封盖的塑料保鲜容器，在美国引发厨房革命，并在此后成长为全球化品牌，在1995年进入中国市场。特百惠得以成功的原因是什么？如今又为何面临倒闭危机？ Tupperware: Why the household name could soon be history The brand Tupperware has become so synonymous with food storage that many people use its name when referring to any old plastic container. But the 77-year-old US company is seeing cracks form in the once revolutionary air-tight sealing business that made it famous, with rising debts and falling sales prompting a warning it could go bust without investment. Despite a