高级管理培训对外派服务人员的作用.pptxVIP

;; .背景： 目前 ，适度规模家庭农场占据中国养猪业半壁江山 ， 而这也是除了集团 公司养猪以外的一片新市场。 是否能为家庭农场提供一支优秀的外派服务团 队 ， 帮助客户建立标准化工作流程 ，系统性解决生产问题 ，是价值型营销模式 的体现 ，是能否进行后续合作 ， 并持续合作的核心要素。 . Background: At present, the moderately sized family farm occupy half of Chinas pig industry, and this is also a new market in addition to groups and companies of pig. Whether it can provide an excellent External dispatch service team for family farms, help customers establish standardized work processes, and systematically solve production problems is the embodiment of the value-based marketing model, and is the core element of whether follow-up cooperation and continuous cooperation can be carried out..; .问题 Problem： 1、外派服务人员依赖个人能力 ， 服务质量不稳定。 The service staff rely on personal ability and the quality of service is unstable.. 2、外派服务期间 ，公司对服务人员支持不足。 During the external dispatch service, the company did not support the service staff enough. 3、外派服务人员对客户农场各个阶段的工作目标不清晰。 The service staff is not clear about the targets of the various stages of the clients farm. .需求 Requirement： 1、公司对外派服务人员提升标准化、 系统化解决问题能力的需求。 The companys needs for service staff to improve standardized and systematic problem-solving capabilities. 2、公司对外派服务人员沟通反馈、 协助支持、 方案落实等一系列机制的需求。 The companys needs for a series of mechanisms such as communication and feedback, assistance and support, and program implementation for the service staff. 3、根据客户实际情况 ，协助外派服务人员制作阶段性工作目标规划的需求。 According to the actual situation of customers, assist the service staff to produce the needs of the phased work target planning.; .对象 Object： 15名核心技术骨干和1个800头家庭农场 ，包括母猪和保育生产 单元 ，从分娩到15公斤保育。 A family farm of 1,200 sows, including 5 production units of 240 sows and nursery pigs, from farrowing to 15 kg nursery. .方法 Methods： . 对比培训前后的测试与作???知识点的提升作用。 Compare the improvement of knowledge points in pre-training testing and post-training homework. . 培训对外派服务意愿的Bayes概率分析。 Bayes probabilistic analysis of dispatch service willingness by training. . 培训对外派服务成败的Bayes概率分析。