北师大英语必修4unit11Lesson3.pptVIP

12023/11/7 Lesson 3 The Advertising Game22023/11/7 Can you think of some advertisements you have seen? List some places where you have seen advertising.32023/11/7 in the street42023/11/7 at bus stationon the bus52023/11/7 advertisement on the radio62023/11/7 advertisement on TV72023/11/7 advertisement in the magazine82023/11/7 advertisement on the Internet92023/11/7 “What product is it for?”Look and guess what the advertisements introduce to us.Just do it. 只管去做吧! (耐克) 　 102023/11/7 The taste is great. 味道好极了。（雀巢咖啡）　 112023/11/7 The choice of a new generation. 　 新一代的选择（百事可乐） 122023/11/7 Let’s make things better. 　 让我们做得更好。（飞利浦电子）　　 132023/11/7 Obey your thirst. 　 服从你的渴望。（雪碧）　 142023/11/7 只溶在口，不溶在手（M＆M巧克力）MMs melt in your mouth, not in your hand.152023/11/7 Public Advertisementsprotect the environment162023/11/7 What does the passage talk about? The advantages and disadvantages of ads B. Different sorts of adsC. The development of advertisingD. The effect of ads on our lifeE. People’s attitude toward adsFast reading172023/11/7 True or False1. “Tsing Tao Beer” tells you 3 pieces of information so it is attractive. 2. Advertisements must be attractive and creative. 3. The purpose of all advertisements is to make customer spend money.FTF182023/11/7 4. Producing public advertisements mentioned in the text is free. 5. The text inferred that advertisements are trying to sell you something makes customers bored. 6. The purpose of advertisements is creating something that has never been seen before.FTF192023/11/7 7. Standing out your advertisements is not easy because people are used to high standards of visual design.T202023/11/7 subjectaimcontentsthe classic adsgive information about finding ______________a. the name of a _________b. what the companies ____ c. where they are _______ and the _______ namesParagraph 1companysellbrandlocatedcertain productsCareful reading212023/11/7 the classic adsbrand nameproductcompany namelocation222023/