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BULUMAPACNewProductIntroduction-OLUXLEDSpotLight|June20131BULUMAPACNewProductIntroductionOLUXLEDSpotLightOutdoorLuminairesIreneHo|August2013CONFIDENTIAL
BULUMAPACNewProductIntroduction-OLUXLEDSpotLight|June20132
ContentPage1.ApplicationInformation032.ProductPortfolioRange043.ValueProposition054.FeaturestoBenefits055.Specifications066.CompetitivePositioning087.ProductAvailability098.Communication139.FrequentlyAskedQuestions14
BULUMAPACNewProductIntroduction-OLUXLEDSpotLight|June20133
ApplicationInformationTargetApplicationsLandscapingFa?adelightingFloodlightingTargetCustomersContractors,SystemIntegratorsBuildingownersArchitectsLightingdesigners
PortfolioMapping12W6WCL€50CL€100OLUXLEDSpotS3000K,4000K,5700K,R,G,B,A(uponrequest)LD:Jun2013OLUXLEDSpotM3000K,4000K,5700K,R,G,B,A(uponrequest)LD:Jun2013BULUMAPAC4NewProductIntroduction-OLUXLEDSpotLight|June2013
BULUMAPACNewProductIntroduction-OLUXLEDSpotLight|June20135UniqueSellingPoints
ValuePropositionFeaturestoBenefitsValuePropositionOLUX?LEDSPOTistheLEDspotlightingsolutionfromOSRAMlandscapelightingfamily,whichprovidesOSRAMgoodperformance,qualityandreliabilitywithminimizedinitialinvestment.CorrespondingBenefitsProductrangeavailabletocaterforlandscaping,fa?adelightingandfloodlightingapplicationsWelldefinedbeamanglespecificforaccentlightingUndergonevigoroustestingtoensureprotectionagainstwateranddustLightweightandcompactforsimpleeasyinstallationFeaturesAvailablein3000K,4000Kand5700K;7Wand12WBeamangleof12o,20oand30oIP65Smallformfactor
BULUMAPACNewProductIntroduction-OLUXLEDSpotLight|June20136SpecificationsItemParameterOLUXLEDSPOTSOLUXLEDSPOTMLightOutput*Typicallumen@3000K430lm830lmTypicallumen@4000K600lm1170lmTypicallumen@5700K700lm1300lmBeamangle12o20o30o12o20o30oCCT(typical)3000K,4000
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