上市公司多元化经营对公司业绩影响问题探讨——以澳柯玛多元化经营为例.pdfVIP

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上市公司多元化经营对公司业绩影响问题探讨——以澳柯玛多元化经营为例.pdf

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目录 0. 引言··································································································1 0.1 研究背景和目的···········································································1 0.1.1 研究背景·············································································1 0.1.2 研究目的·············································································2 0.2 文献综述·····················································································2 0.2.1 国内外文献综述····································································2 0.2.2 国内外研究的评述································································5 0.3 研究思路与方法···········································································5 0.3.1 研究思路·············································································5 0.3.2 研究方法·············································································6 0.4 本文的框架·················································································6 1.企业多元化经营的理论概述··································································8 1.1 企业多元化经营的概念及类型························································8 1.1.1 多元化经营的定义·································································8 1.1.2 多元化经营的类型·································································9 1.1.3 多元化程度的衡量标准························································11 1.2 多元化经营的理论基础·······························································13 1.2.1 资产组合理论·····································································13 1.2.2 市场势力理论·····································································13 1.2.3 委托代理理论·····································································14 1.2.4 资源剩余理论············································