非股权星形RD动态联盟有形收益分配问题研究.pdfVIP

54 20 2010 10 * 非股权星形RD动态联盟有形收益分配问题研究 张少杰 杨春丽 朱秀梅 130025 1 2针对非股权星形 RD动态联盟有形收益分配问题, 充分考虑盟主 位及分配机制的公平性, 从盟主和盟 员两 个角度进行研究, 提出一种有形收益分配方法盟主方面, 利用讨价还价模型确定盟主应得额; 盟员方面, 提 出由/ 主体团0担当分配主体, 平衡各方利益从盟员投资额系数等五 个因素出发, 运用改进的多因素评价法等方 法, 由主体团对各因素对于总体分配结果的影响权重以及每 个因素的具体数值进行评估,确定各盟员应得额 12动态联盟 网络化 收益分配 1 2F062. 3 Study on Tangible BenefitAllocation of Non-equity Star-like RD Dynam ic Alliance Zhang Shaojie Yang Chunli Zhu Xiu ei SchoolofM anage ent, JilinUniversity, Changchun 130025 1Abstract2This paperfocuses on the tangiblebenefit distribution issue ofnon-equity star-likeRD dyna ic alliance, fully concerning the unique status of the chief in the alliance ode aswell as the equity and justice in the distribution echanis . Fro wt o perspec- tives of chief and e bers, the paper suggests a relatively scientific ethod. Fro the aspect of tangiblebenefit distribution of chief, this paperusesbargaining odel to calculatethe tangiblebenefit that the chiefdeserves. Fro the aspectof tangible benefitdistribution of e ber, this paper addresses anew concept of/ object group0 and thinks that the object group plays the role of distribution ain body to balance the benefit of every party. This paper starts fro invest ent coefficient, etc. , and evaluates each factor and the i pact weight of each factor on total benefit distribution resultby the object group, and then deter ines the distribution of all the e bers. 1Keywords2 dyna ic alliance newt ork benefit allocation , , , ; º, , , [ 1] , RD