汽车企业售后服务连锁门店管理系统的设计与实现-毕业设计论文.doc

汽车企业售后服务连锁门店管理系统的设计与实现 【摘要】 汽车营销服务在整个市场营销服务的过程中分为售前服务、售中服务和售后服务。汽车售后服务是为顾客保养汽车、维修汽车以及获得顾客对汽车产品和服务的反馈信息的一个平台。汽车售后服务是保障汽车消费者权益的有效途径，在整个汽车营销服务中起到了非常重要的作用。 本系统是基于当前汽车后市场的现状而设计的管理系统。它采用C/S模式来设计，既充分利用了C/S模式交互性强、速度快、安全性高的优点，实现了汽车售后服务的管理，使汽车售后服务数字化、信息化。客户端可以实现客户关系管理，门店与总部共享数据，客户维修管理，服务站业务设置，客户服务以及财务统计等功能，为售后管理提供了方便。系统有三种角色，分别是管理员、服务站负责人、客户服务。管理员拥有全部权限，可以对系统用户、角色、服务站以及客服信息进行管理，同时也可以处理服务站业务并统计财务信息。当用户以客户服务角色登录，用户值可以对客服信息进行管理。服务站负责人则只能处理服务站业务。 基于软件的安全性、易用性考虑，本系统采用SQL Server 2000作为后台数据库，客户端开发工具选择Visual C++ 6.0，采用ODBC技术连接数据库，程序动态配置数据源，减轻用户负担。 【关键词】汽车 售后服务 连锁门店 C/S ODBC The Design and Implement of Automobile Enterprise After-sales Service Chain Store Management System 【Abstract】 The marketing service of automobile is divided into pre-sales service, on-sales service and after-sales service. After-sales service of automobile enterprise provides a platform, which can maintain automobile and get feedback about auto production and service from customers. After-sales service is an effective approach that guarantees automobile consumers’ rights and interests and it plays an increasingly important role in the whole automobile marketing service. This management system is based current automobile after-market’s actuality. It adopt C/S mode, so it take advantage of strong points of C/S mode, strong communication, fast-speed and high security. The client programs can do the management of customers, share data with headquarters’ database, customers’ maintenance management, operation’s setting, customer service, statistic of finance and so on. It provides convenience for after-sales service. It has three roles, administrator, stations’manager and customer service. Administrator own the whole privileges. You can manage the system user,role,station,customer service information and deal with the stations’ operations when you login as an administrator.If you login system as the role of customer service,you can deal with the customer service relative information. And if you login as a manager