战略管理Vs项目管理汇编.pptx

战略管理 Vs 项目管理Strategic ManagementVsProject Management;Argument on Project Success;项目的成功 ;悉尼歌剧院Sydney Opera House ; The site of the opera house is some 500 yards from where the first European colonists landed in 1788. Fort Macquarie was established there at Bennelong Point in 1821. A tram depot came along in 1902. Trams were phased out in the 1950s, not long after Sydney Symphony Orchestra conductor Eugene Goossens began actively floating the idea of a concert hall. ;A government official seized on the concept and established an advisory committee, which selected the site of the old tram shed as the new home of the Sydney Opera House. In 1956, the government announced an international design competition. Utzon won the next year with his distinctive soaring sails vision of a harborside center. He said his idea for the structure had come from a simple source: the orange. ; 澳大利亚的悉尼歌剧院项目于1959年开工，预算为700万澳元，原计划用4年的时间完工，但实际在1973年才竣工，总造价达到了1.2亿澳元。 Construction began in 1959. It was supposed to take four years and cost $7 million Australian (US $4.7 million) -- to be paid from lottery revenues. That turned out to be an unrealistic figure. Construction wasnt finished until 14 years later in 1973, with a $100 million Australian (US $66 million) price tag.; 但随着项目投入到运营后，人们对它的评价却完全改变了，悉尼歌剧院不久便成为全世界公认的艺术杰作，被纳为人类的一笔宝贵财富。 Sydney Opera House must be one of the most recognizable images of the modern world - up there with the Eiffel Tower and the Empire State Building - and one of the most photographed. Not only is it recognizable, it has come to represent Australia. Although only having been open since 1973, it is as representative of Australia as the pyramids are of Egypt and the Colosseum of Rome. ;Sydney Opera House facts and figures Designed by Danish architect J?rn Utzon. Opened by Queen Elizabeth II on 20 October 1973. Presented, as its first performance, The Australian Operas production of War and Peace by Prokofiev. Cost $AU 102,000,000 to bui