第3章 全球化管理、比较管理与质量管理.docVIP

Chapter 3: global, comparative, and quality management International management and multinational corporations ?International management focuses on the operation of international firms in host countries ?International businesses engage in transactions across national boundaries The nature and purpose of international business International businesses engage in transactions across national. These transactions include transfer of goods, services, technology, managerial knowledge, and capital to other countries. Forms of International Business Unifying effects Unifying influences occ