Destabilize China Xian milk and dairy Society Association boycott Nanjing Declaration.docVIP

 PAGE \* MERGEFORMAT 7 ‘Destabilize’ China Xi’an milk and dairy Society Association boycott ‘Nanjing Declaration’ Following the China milk co-coordinated, including Yili, Mengniu and other 14 domestic dairy companies signed a ‘Declaration of Nanjing’, and plans to spread across the country later. Sanyuan, Sanlu, Bright, Yili, Mengniu and other five major dairy companies take the lead in Beijing started operations from July 23 at the Beijing court to prohibit promotional bundles and price cuts. Although the ‘Nanjing Declaration’ in Beijing, has been in full swing, but it has encountered in Xi’an, a positive resist. July 25, Xi’an, Dairy Association, convened by a local person in charge of nine dairy companies meet to discuss how to implement the ‘Nanjing Declaration’, while the nine participating local businesses have made it clear that Xi’an had opposing views, Xi’an milk co ‘ban bundling ‘finally gave up the idea of also. August 7, in the Shaanxi province Dairy Industry Association’s official website home page, hung out a ‘the abolition of Xi’an bundling say no’ message, and this statement also be considered as public resistance to the Chinese Association for the previous milk release of ‘Nanjing Declaration’. Publicly Challenge China’s Milk Association of view, though July 23, 2007 before the dairy market is ‘in chaos’, bundling, price cuts and other marketing behavior is a major performance. In March of this year, China’s milk for the Dairy Promotion Association has set up a research group, which lasted 3 months on the national market research, came to the conclusion of ‘the whole market promotional losses for the year 5 billion!’ Alarming data. China Milk Association, said Shih-Wei Hsu, director of Dairy Industry Committee, the entire dairy market in the year 2006, all the profit is 5.5 billion. Without these losses, the amount of dairy industry profits will reach 10 billion or so, ‘earned and given away, almost one to one. ‘ Thus, in the June 21 hel