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Wine Sea King Air courage wins
PAGE \* MERGEFORMAT 5
‘Wine Sea’ King Air courage wins
Ship to voyage, if necessary, reducing the burden
Liquor, such as the sea. Wuliangye is a ship, is similar to an aircraft carrier ship. The family brand is a leaf boat, boats big and small, as big as JLF, some were small, such as love wine generation.
Boat for a successful voyage to the other side, have the ship’s power through Wuliangye from moving forward with enormous pull of the Navigator forward.
However, too much concerned about the ship will also affect the speed of progress and stability.
Wuliangye want is like JLF, Wu Liang-chun, Liuyang River, where they could escort ships, rather than those more before starting to increase the role of Leiruo boat load line.
The first two years of the new century, the entire liquor industry, met with a big storm, the new liquor tax policy to those enterprises to increase the regular tax tremendous financial burden, coupled with terminal market a substantial increase in operating costs, many liquor companies reeled .
From storms, when Wuliangye drive in order to be more steady, and burdens are inevitable.
Survival of the fittest, the market relentlessly. The weak are often the first to be eliminated, while the service’s range of brand names in this category.
Developers are expected to be long
December 16, 2002, when the Yibin Wuliangye Group service companies announced they will no longer engage in wine production and operation, the relevant series of brand developers suddenly perplexing, at a loss flawless look, as if in flight have been mercilessly abandoned In the endless sea.
They are unfortunate. But they should already alert.
2001 December 18, Wuliangye AG, Xu Ke-Qiang, general manager of the General Assembly made it clear that the dealer: For the market to develop a better series of brands, Wuliangye will focus on support, and the rest left out of the market. Overtones of the series of the brand should make every effort to make achievements. In
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