Asahi 361 ° through the Austrian service to see the Chinese home appliance service upgrades.docVIP

Asahi 361 ° through the Austrian service to see the Chinese home appliance service upgrades.doc

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 PAGE \* MERGEFORMAT 9 Asahi ‘361 ° through the Austrian service ‘to see the Chinese home appliance service upgrades Introduction: Austria Asahi start the ‘361 ° Services’ strategy 10 years ago, in 1995, Haier made a ‘five-star service’ strategy, was a great success, but the past two years, the home appliance industry, gives the impression more of a price war and the concept of war, and rarely heard voice service in early 2005, also in Qingdao, the same electrical industry, the Austrian Asahi proposed ‘361 ° Services’ strategy, also announced that: 2005 years of service for the Austrian Asahi Austrian service Asahi will build into the core competitiveness of enterprises . Appliance Service unimportant it? Qingdao is to have the most famous cities in China, known as ‘China brand name capital’, Qingdao, the most famous, in addition to beer, in the case of home appliances of the. Qingdao in northern China’s largest home appliance industry base, because, Haier, Hisense and other well-known home appliance brands known as the ‘Chinese appliance city’! By the end of 2004, Qingdao, home appliances worldwide attention once again: the 20th anniversary of Haier announced that revenue exceeded 100 billion worldwide, becoming the world’s home appliance giant. Haier 100 billion, marking the Chinese have a truly world-class brand. As we all know, the appliance giant’s success to a certain extent due to its service strategy, 10 years ago, Hale took the lead in the industry to promote the ‘five-star service’, and a period of time will serve as a core strategy for advancing was a great success, but this effective strategy, but did not arouse enough attention to other brands, especially in the past two years, we seem to go on a price war, the concept of warfare, the voice services, fewer and fewer. Is a service to consumers unimportant? Service strategy is not valid? December 31, 2004 ‘Qingdao Evening News’ reported: In 2004, the Qingdao Municipal Industry and Commerce B

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