China air conditioning industry collectively taken in shuffle.docVIP

 PAGE \* MERGEFORMAT 15 China air conditioning industry collectively taken in ‘shuffle’ A little concerned about the domestic market may have this feeling: the price-centric ‘shuffle’ voices almost become mainstream marketing methods. From appliances to automobiles and other durable consumer goods, from digital cameras, flash memory and other fashion goods to the dairy, beverages and other fast moving consumer goods ... ... especially the air-conditioning, at an annual ‘shuffle’ in mid-wash, next year, were the same, only difference is that Gejia Income Statement on the way down figures. Can not help but have a feeling that: air-conditioning industry on the ‘shuffle’ and became a. With regard to ‘shuffle’ The past few years on the air-conditioned ‘shuffle’ the topic of crowded, too busy I’ve lost count of ‘shuffle’ when the word is put forward by the. From the literal meaning of understanding, ‘shuffle’ is their own conduct of operations to sort the existing brand to challenge the industry. The first one to raise ‘shuffle’ the brand should be the people to admire, because he has higher goals, want to better their own position, he was brave enough to make, at least consumers will agree that he was a courage strong brand. However, as with Chinese characteristics, ‘shuffle’ has now become a ‘price war’ is synonymous with the adoption of a price war is to defeat or to exclude competitors access to its stable market position. When the ‘shuffle’ in the main by the authors of the brave into all sectors of the brand, ‘shuffle’ on by a strong brand, or intended to be a strong brand’s exclusive discourse became the way the game industry, but also the key to the way the game the word is just ‘price’, constitute the air-conditioning industry in China in recent years, the development of a main vein. Air-conditioning ‘shuffle’ again this year of bankruptcy 04 Refrigeration beginning of the year, many industry experts assert that this year will be another air-conditioned