Chinas wine culture is essentially Confucian culture.docVIP

 PAGE \* MERGEFORMAT 19 China’s wine culture is essentially Confucian culture Wine is a carrier of culture, wine companies are mostly manifested in the corporate culture to explore their own culture and wine products, some companies even ‘to do is to make wine culture’ as their business philosophy. However, the positioning of the corporate culture, at present it is different opinions. Some said that corporate culture is the enterprise’s core competitiveness; Some said that corporate culture is ‘the soul’; some say directly to the corporate culture is ‘the root of enterprises’ ... ... we have been The concept of a number of vague or confused some of the concrete things Ruzhui Yunliwuli I do not know its available. Inaccurate positioning, corporate culture will not be able to play its own role. So how accurate positioning of the liquor business enterprise culture? To this end, our reporter interviewed with many years of dedicated research experience in corporate culture of our business planning expert horse a thousand miles. Ma Qianli said: ‘corporate culture is not the root of business, but business growth in the soil. ‘‘ We did not find the real heart of wine culture ‘ China Wine News: What kind of business should be a social organization? Ma Qianli: I often refer to businesses as a living species, like gardening and grass as the management company. If you are a grass, and then efforts could not grow into towering trees. But you have another approach to development, you could have done one bomb grass thrive, it becomes a lawn, it brings the ecological impact of no less than a tree. Enterprises must look for growth suited to their soil, the soil is what company? Is the corporate culture. What kind of a business advocate corporate culture, is to choose what kind of soil. In fact, more like business people, corporate culture is people’s thoughts, ideas, moral standard, these fundamental factors determine the person’s behavior, in fact also determines the direct