Christmas the popular brand Password.docVIP

 PAGE \* MERGEFORMAT 7 Christmas the popular brand Password On Christmas Eve this year, from Peking University, Tsinghua University and other prestigious universities in 10 doctoral students signed a petition in a ‘out of the culture of the collective unconscious, stand up Chinese culture and subjectivity - our’ Christmas ‘views on the issue’ written proposal, through the 3 Confucian Web site after the announcement of the joint as if it dropped a heavy bomb, the network caused heated discussions and approval, there are objections, there are applauded, there are reprimanded, this year’s Christmas upsets the whole day ! So, in the end we should resist the Christmas or Carnival Christmas? In fact, if from the perspective of national sentiment, this is not required to answer a question; if looking for fun or get from the brilliant point of view, we should be Carnival Christmas; and brand marketing from the point of view, this is a very funny problem, because resistance to Christmas and boycotts of Japanese goods is no different, even more ridiculous - I think most Chinese people can accept the boycott of Japanese goods in terms of ideology Initiative (action will be personal), but did not How many people can accept boycott Christmas, because Christmas has become a global festival, rather than a national patent. Christmas festival popular brand in China and can not simply be interpreted as people’s ‘worshiper of foreign things’ or ‘collective unconscious’, it can be so popular in China, has many brands passwords. First of all, the most critical is the Christmas brand’s core demands: brilliant, happy to meet the public demand. Ten doctoral students should be said that patriotism should be affirmed, but they are obviously the ‘know-but I do not know why they are so’! Why is Christmas Pop? As dozens of festivals every year stand out brand, greatly sought after brand of people, Christmas brand to meet the emotional hearts of Chinese consumers demand, pull the consu