Chunlan Diving- There is attention without the economy.docVIP

 PAGE \* MERGEFORMAT 11 Chunlan Diving: There is ‘attention’ without the ‘economy’ Network Elite is also a quest for people’s ‘eyes’ and fierce fighting was going on, the appliance giant has long been the ‘attention economy’ interpretation of the ordinary people. Chinese home appliance industry is the most proud of the national industry, but also the most people concerned about the industry. Chinese home appliance industry, the increasing maturity of domestic appliances has been widely accepted by Chinese people, Chinese people advocate the era of foreign appliances basically came to an end. Price war last remaining fruit is the color TV, refrigerators, high-rate industry to become ubiquitous. And China’s air-conditioning industry was not as color TV, refrigerator industry as mature, which makes air-conditioning parts manufacturers and advertising costs will be included in the price behavior of enterprises for consumers to assume too much. Therefore, air-conditioning to maintain a strong brand is basically a tacit understanding between, rather than break the tacit agreement. Any of them to break such a strong brand tacit agreement to act as a fuse, then to other brands will follow-up to participate in a price war in the past, ‘rather lost profits without losing market’ is the creed of the Chinese home appliance industry. This is for them, no doubt, is a ‘collective suicide’ behavior. March 1, 2000, Hisense off with ‘working-conversion’ name begun to taste the ‘forbidden fruit’. Subsequently, Changhong, Leroy, Shinco, sunpoo, small swans, ducks and other special machines continue to ‘harassment’ market. In the microwave oven market, the money Quanzu Glanz is shouting: put the price lower and lower half of the existing air-conditioned! Weak brand ‘Akinami’ frequently, but unfortunately a strong brand static if ‘at the child’, and at the child’s body like a wall of steel. March 18, 2001, Aux air-conditioning in Zhengzhou in Henan Province announced that the fi