Depth distribution need to change the traditional system of regional agency.docVIP

 PAGE \* MERGEFORMAT 6 Depth distribution need to change the traditional system of regional agency With regard to the depth of the topic of marketing, online much discussed, I also benefited greatly. However, one writer from another point of view - that is currently mostly white further the implementation of the traditional system of regional agents talking about; this article talking about this piece is targeted at the depth of the regional distribution of agents. The present regional agency or a few years ago, even 10 years of institutional, policy is also similar, regional agents of the function is the original function;, of course, the role of business people, or the original role, though many times we do not recognize. At present the white market is a highly competitive state, we all know that wants to establish itself secret agents, to open outlets, grasping terminal; in fact most of the brand 3, 4 the market is not optimistic; even if other brands have problems, we do not grab the the number of outlets, behind closed doors are one family, there is no need for self-deception. Why? Why not! Now we look back to see you some ideas, I summarize: How do in-depth distribution? A: 1, a dealer teachers, guidance distributors, dealers to win the trust and respect; 2, grasping end of the promotion; 3, centralized type of visit, such as marketing commando; 4, select the network of dealers have an advantage 5, narrowing the scope of agency, and compel them deep plowing spy 6, united regional dealers, good depth of distribution; as well as specific business operations; 7, to the business staff brainwashing, mind decided to action; 8 to address the ‘hardware’, the use of regional distributors to maximize manpower, material and financial resources; 9, for business people develop a serious assessment network. Based on the above for in-depth distribution: 1, with business people related (professionalism, ethics and skills, in this aside); 2, and regional