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Entering in June, along with the views of domestic dairy rectify lt;lt; gt;gt; The introduction of the dairy industry became turbulent, companies began to consider themselves whether to comply with the new regulations, distributors have begun to assess their management of the brand is able to integrate in this M amp; A ‘live’ down. Dairy industry’s ‘big event’ also began to come in contact, ‘New Zealand milk crisis of confidence’, the dairy industry’s antitrust investigation, Dumex ‘first mouth’ milk incident, they let the channel became convinced that countries in the fight against imported brands in the control of private dairy brand, country really began a ‘national team’ support, after all, the state promulgated a series of policies to support the industry is facing the owners are ‘national capital’ background enterprises. Even the first time a ‘national team’, so that the channel began to believe in the state of the dairy industry’s ‘rectification direction’, after all, not to mention some of the smaller brands, not to mention the foreign brands, even to ‘Sanlu’ After the rise all the way until the infant milk ‘hegemony’ position ‘Bein America’ #8203;#8203;is not in the ‘national team’ (the state will focus on supporting the dairy brands out! Channels by the unbelief, fear, hesitation and gradually became convinced, convinced that they should make their own choices, at least ‘layout’ should operate on their own products reshuffle, many channels have begun to ‘occupy’ brand, That is, the first development of the brand may get their hands again! Channel’s ‘rainy day’ say that it is a strategic layout; brand ‘shuffle’ and ‘adjustment’ can not be said for item management and risk control measures, but for the channel, if the entire concentrate on brand choice, adjustment and evaluation up, meaning to do so much? The face of the dairy industry is undergoing change, we should do? These are the channels should re
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