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Do not take people that matter the total
Huiyuan Juice Coca-Cola to make an offer of information was announced, it immediately caused a mighty uproar, despite the fact that the acquisition has not been formed, I am afraid that the acquisition also need some way to go. However, some people immediately get a hang of the acquisition and the national side, it seems Huiyuan acquisition of the enterprise to the foreign companies have betrayed the national suspects. To tell the truth, the hats were not small, but the fears expressed by a bit redundant.
There is no doubt that this is the Coca-Cola Company Coca-Cola Huiyuan acquisition is not only in China but also in the global market as a major strategic layout. Coca-Cola as the world’s largest carbonated beverage production and marketing enterprises, their status was a period of time is difficult to shake, but this year on carbonated drinks is not conducive to the health claim is also divergent views, to a certain extent, affect the consumer’s buying motives, Many parents have given their children to resist buying cola carbonated beverages, but in recent years, along with tea and fruit drinks market increased explosively, and are gradually eroded carbonated beverages market. In this context, we decided carbonated beverage Coca-Cola would like to gain an even greater breakthrough is not realistic. Based on consideration of corporate strategy, Coca-Cola to use the power of capital to seek new growth point of business is not surprising. In addition, many multinational companies for so many years in the Chinese market has also accumulated a wealth of experience and lessons learned, and many multinational companies entering the Chinese market from the beginning to take their own branding strategy to build factories to expand roads encountered a major setback, many multinational corporations began to choose to use the power of capital to acquire mature businesses and brands as a strategic expansion
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