Dominant strategy focused on enhancing brand.docVIP

 PAGE \* MERGEFORMAT 4 Dominant strategy focused on enhancing brand China’s FMCG market, the current fierce competition, as competition intensifies, the form of competition is also undergoing fundamental change, from a product-based competition has risen to the comprehensive brand competition, the brand has become the most competitive in the market powerful weapons, therefore, brand building has become the highlight of business. In this difficult market situation in each enterprise located hundreds to thousands of law to quickly enhance their brand, and invincible. In Here I talk about this topic focused on how to quickly enhance the brand’s dominant strategy. In fact, whether in the military or in the business advantages are more focused on one common strategy, brand building as well. Enterprises in order to rapidly enhance the brand in the absence of sufficient strength, particularly in small and medium enterprises have to focus on their strengths, to do good professional, to be in a small market or a market, and stronger. enterprises only focus on strengths and strengthen the brand, companies can make sales, to grow and develop. So, how companies in practice focused on advantages to this strategy to maximize it? author on their own practices in the practical operation of the points introduced to everyone, for your reference. 1, the consumption of the object focus Consumer market research is focused on an object on the basis of the market segments targeted consumers, accurate segmentation, a concentrated quickly to seize the market. Unabated element of this strategy is to take the food, locking the purchaser to see the patient, that “the beginning of dollars to send the patient to see” proposition, target market focus on the advantages of the onslaught, in a very short period of time to see the patient first element becomes the first brand of gifts. There melatonin concentration to the gift market, day to fill drinks for the elite and the wife oral, et