Enterprises to learn what is Amway-.docVIP

 PAGE \* MERGEFORMAT 7 Enterprises to learn what is Amway? Amway Corporation Since its establishment, has gone through 47 years, the business more than 80 countries worldwide, marketing, as many as more than 390 million people in China also experienced 11 years of ups and downs, especially in the country has experienced 98 years of MLM’s to combat, in line with national policy after several transformed Amway Corporation has not only failed to withdraw the Chinese market, but has been steady development. From the end of 2001, the Amway re-investment 27 million U.S. dollars to start the fifth plant expansion project, its production capacity in China reached 10 billion yuan. At present, Amway launched the Chinese factories product categories, including household cleaning products, personal care products, beauty cosmetics, nutritional supplements such as foods and high-tech kitchen five categories more than 450 kinds, the production line a total of 16. The number of 1 billion yuan annual sales. When we are still a number of approaches to the Amway Corporation, lessons, disdain, or when the wolf cried out in alarm, as the business leaders, is should Amway Jing Xiaxin to explore the reasons behind it to achieve such results? Person confidant enough and strong complement of the enterprise is it not like it. I through a better understanding of Amway Corporation, combined with years of management, marketing research for this article, hope and friends to discuss the general business community. First, the advanced management mode The current human-based management has been mentioned more and more managers, but often just lip service or relatively superficial understanding. No one really takes the modern way of thinking and ideological point of view to think about, how the management is the human nature management. Modern people, especially 80 years after the younger generation, self-meaning strong, hope to have relatively free of time and space, want to have their o