Execution Trilogy.docVIP

 PAGE \* MERGEFORMAT 7 Execution Trilogy Without implementation, and then have the ability of the leadership, even the best program of activities, even the best strategic vision, have produced no practical utility; execution - has become a determining our marketing efforts in key elements of success or failure. All businesses, all of the leaders hope that their team has a strong executive power, to resolutely implement the top ideas, ‘orders without exception’, decisive market. So how do we improve our implementation of the present? The author believes that execution a ‘trilogy’. First of all, we must fully communicate. Many enterprises, particularly the respected West Point’s ‘military regulations’, hoping that their team is a force to follow all of the members ‘resolutely carry out orders from their superiors’ orders from their superiors, regardless of how absurd or impractical. However, most companies can not do this, because people are thinking, ideas, particularly in modern society, in particular pay attention to freedom, equality, human rights, respect for humanity and so on, if companies want to fully learn ‘the army’, then the result is very difficult to expected. On the one hand, is an increasingly seeking individuality and freedom of staff; the other hand, is the increasing emphasis on execution of the business and team, how to organically combine these two, which requires leadership and staff, superiors and subordinates of the sufficient communication between the. Very often, we fail to do business ‘strong execution’; our leaders always blame our team, our employees, that the team slack, the overall combat capability is poor, staff quality is low, poor execution . But they forgot one thing: They did not and the following be sufficient communication between employees, or even many times, racking our brains came up with their own idea! This idea will not help the marketing and market development, but also greatly increased the pressure and burden