Health font milk dairy industry can become a new spring-.docVIP

 PAGE \* MERGEFORMAT 6 Health font milk dairy industry can become a new spring? Recently, a newspaper from the plane to the network media, the avalanche of ‘Kin font’ milk incident approaching its carefully observed contrast is easy to see, which is nothing but a milk business in a public relations marketing. The dissemination of the content and coverage figures are almost identical, different but the media only. Temporarily put aside their success or failure of marketing, regardless of the PR, we are more concerned about is that as the industry leader, its current high-profile events to promote health font milk, dairy industry will mean to enter a new era? Security infrastructure boost boundaries of products, from melamine to health Font Size There is no doubt that last year’s melamine incident still haunt the market and consumers, including those issued for this, after a series of policies and regulations, are in the renovation of the industry at the same time, to the people has revealed a new signal, milk safety. In any case, as milk from the milk business, the brand a positive image-building and other public means, we are nothing but a drop in the bucket. But in order to fundamentally solve the problem out of and, indeed, it will take some effort, but the concept of fruits and vegetables, nutrition concepts, etc., this year’s milk market is indeed a lot more about the safety of products, but in the final analysis is merely a temporary solution at best not a cure. How to draw a line source with the insecurity, psychological safety and security to the consumer, health-established and indeed played a proposed radical purpose. Role in convincing the industry pierce the ceiling, from health food to food health Font Size For the concept of health food that people are not familiar with, but in the past thinking on the operation point of view, nothing more than health care products health food’s younger brother, the sight of the health care market is a benign