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High-end how can you-
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High-end how can you?
Recently a lot of contact with the working relationship between business executives and owners, are always pulling on product take the high market, implying that they are mostly high-end consumer groups in China have formed a considerable scale and gradually increase market prospect, their products are very good, and take the high-end market is a very wise choice, so he wanted a good planning program for the product to market quickly and achieve rapid profitable, and so much more context, I would naturally produce Thinking as follows: ignoring the needs of high-end understanding of consumer groups, self-perceived quality of enterprise products to open up the high-end market conditions, the choice of whether high-end opportunity or a trap? First, to address the high-end market realities: In many enterprise marketing management view, the high-end market that represent the future orientation of the high profits, but also represents low competition, but is not the case for three reasons, first, the market will broadly follow the development of different levels the coexistence of progressive laws, which means that consumers at all levels the market is long-term coexistence, even though liquidity will be an internal change, but this does not happen disruptive changes in the hierarchy, according to China’s real market development to determine, although the low level of consumption of consumer groups with the economic development will be improved, but for a long period of time, they will still be the main force supporting the absolute mainstream market, and second, the high-end profit is derived from knowledge of product prices, while ignoring the value of the product itself and the target consumer acceptance, the real need for high profits with deep consumer insight and continuous innovation as the basis, otherwise, it can only be utopian the imaginary number and can not achieve goals, third, does not mean that the low
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