Hold the cosmetic specialty stores the opportunity to channel sink.docVIP

 PAGE \* MERGEFORMAT 7 Hold the cosmetic specialty stores the opportunity to channel sink At present, the domestic cosmetics market competition, many cosmetics companies struggling to wander in the development of the road, how to survive, how the development of many cosmetics and their biggest upset, the most headache thing. From the current situation of development of the industry, more intense competition in the market , cosmetics bosses are seeking innovation in the overall planning in the market, seek a long-term development path. sometimes so far in the development of the current situation of fierce competition, only the channel sink rural market will be more market viability. The industry has realized that such a view, the development potential of rural market more and more, the township people’s living standards are rising. Because every year a number of regional governments have funds to build and support the regional development policy. Countries are to expand domestic demand the standard of living is also rising so, so, for cosmetic companies, and its great in the city is facing competitive pressures and challenges, it is better to sink into the rural market into the world. Sinking to the brands franchised stores will bring opportunities In the terminal market, consumers want is cheap and good products, but demand is beautifully packaged, packaging features, product performance good product. Cosmetics specialty stores is China’s cosmetics market is one of the most important channels for the terminal market, cosmetics specialty stores are slowly towards rural markets. rural market potential of the large number of cosmetics companies has become a big fancy cake, how to eat this cake, local cosmetics companies are also grabbing town terminal. Therefore, the sinking franchise stores can be said to bring good business to brand development opportunities. In my opinion, brands have to seize the town terminal, on the one hand to be analyzed and the c