How to change the thinking of domestic mobile phone to win their own profit margins-.docVIP

 PAGE \* MERGEFORMAT 8 How to change the thinking of domestic mobile phone to win their own profit margins? Chinese mobile phone market well into the brutal, white-hot competitive situation. Many manufacturers and businesses are in this fierce market competition and development of ways to survive, everyone wants to recognize that, in order to win, we must strive to improve their competitiveness. handset industry in recent years, tremendous changes have taken place in the market environment, the rising cost of production factors, product costs, labor costs, costs, and other stores increased costs and expenses will become inevitable. handset how agents to adapt to the situation and change of thinking, their profit margins to win it? Determine the success of business ideas business With D. Phone, Co Hang the rise of other large cell phone store, with its scale, standardization advantage of the rapid replication, expansion, and quickly completed in one, two cities of the network layout, mobile phone access has undergone a fundamental change: mobile phone chain industry not only from the hands of the traditional department stores took away most of the mobile phone market share, but also squeezing the survival of traditional mobile phone distribution channels and profit margins. The rapid growth of mobile phone chain stores of capital strength, and simplify its distribution channels in the market directly to end consumers, with the larger profit margins, can use the retail prices low enough to attract the most consumers consumption. But for manufacturers, today’s mobile phone chain is arrogant and full of all kinds of rational, irrational, superficial and endless hidden fees, slotting allowances, the election registration fee, festival fees, business anniversary fee, weekend promotion sponsorship fees, plus a fixed point deduction rebate. These have led to the operating costs of companies like Zhimakaihua, and high. and with the cost of mobile phone products a