How to make advertising the drug counter Promoters sell more goods-.docVIP

 PAGE \* MERGEFORMAT 13 How to make advertising the drug counter Promoters sell more goods? Medicine in the current advertising market, the establishment of a special counter dedicated promoters stationed marketing model has become a lot of product the best way to start the market. From the channel theory, this is also a channel for the most ‘flat’ marketing model, which implements the maximization of profit, which for many can not afford the kind of ‘extensive cultivation’ model of a large channel the enormous funding pressure on the small Dealers have found a way out. In fact, for a small cost of the operation of drug advertising, the counter is that they are basically the only channel, and some even only two or three counters on the ‘Gaoding’ of a market! Counter drug sales for advertising channel Distribution of funds to solve the pressure, but too narrow channels has brought unprecedented pressure on sellers! Therefore, the promoters of the sellers counter the ability, often become the most important success of a product! Counter sales staff how to deal with diverse patients? How to do a product presentation, the patient persuasion work? How can we ensure that spent a huge advertising costs pulled counter to every patient can be ‘rewarding’? How can upgrade their sales performance for companies and individuals bring more interest? This is really a lot of knowledge of them. Following the operation a combination of the inherent characteristics of gynecological medicine, we have summarized a number of little know-how, and perhaps able to counter the management and marketing personnel a little help. 1, giving a well-equipped shopping guide officers ‘weapons’. For Chen’s cite an example of a very deep impression: Even Schumacher told him that he can not win the car - if he opened the Ferrari and Michael Schumacher opened the Santana words. Chen’s move this case to mean that, ‘tools’ for us to play a crucial role in the completion of goals, followed by indi